They’re their favorites (and soon to be yours) for good reason–meet the bride-approved gowns from Watters, Wtoo, and Willowby that have swept real-life brides off their feet. All styles are available in stores now.
Watters
Sirena
While wearing the dress, I became the best version of myself. I am naturally quite shy but I transformed into this charismatic free-spirited goddess. I don't think that there was a minute during the day that I wasn't smiling ear-to-ear. —@casandrasummer
SHOP NOW
Photography: @corriebutlerphotography
Willowby
Lainie
My friends and family could not stop telling me how amazing and unique the dress was. Seven months later I still get questions about the designer and where I found it! —@erinjonezin
SHOP NOW
Wtoo
Juno
I truly couldn't have asked for a better dress to wear on my wedding day. I felt so incredibly confident, beautiful, and overwhelmingly happy. 
—@kellylatterell
SHOP NOW
Photography: @kaytlindargen
Photography: @breeandstephen
Willowby
Arlo
My dress made me feel confident, sexy, and comfortable in my own skin. —@analorenaa_
SHOP NOW
Wtoo
Montgomery
My dress made me feel like a beautiful, timeless bride! What I loved about my dress is the beautiful hourglass shape it gave my body and the elegant flower print placed so perfectly around my dress. —@sam_j_millo
SHOP NOW
Photography: @katherineelainephotography
Willowby
Corella
My dress was everything I pictured; low back, the two tones, the lace details and most importantly the train! The dress did not overpower me, it enhanced everything I love about myself. —@crispymcnug
Photography: @cindyjanette_
SHOP NOW
Watters
Ludmilla
My Watters gown truly made me feel like a bride. It was delicate, yet daring, which matched my personality perfectly. —@elizabethannehowe
SHOP NOW
Photography: @hannahsmithphotography
Photography: @sophieisabella_photo
Willowby
Galatea
Everyone commented on it saying how amazing it was and not something they expected me to wear. Best wedding dress ever! —@holly_tangiora
SHOP NOW
Watters
Vervain
It made me feel like a million bucks! I loved the soft details of flowers throughout the fabric and it was super light. It has the perfect amount of whimsy that I was looking for. —@_pterrell
SHOP NOW
Photography: @britt_spann
Wtoo
Viola
One thing I didn’t realize until the wedding day is how comfortable it was to wear, and I’m so thankful it was because I could really be in the moment and enjoy my day in it! —@kelcie_stokes
SHOP NOW
tag #wattersmostloved and #beawattersgirl on Instagram for a chance to be featured
More objects of affection
Gorgeous. Stunning. Fantastic. Flattering. Our Spring '20 Watters, Wtoo, and Willowby gowns are so great, we’ve officially run out of adjectives.
Kitt
Joelle
Delena
Ready to be adored? Request an appointment at a Pop-In Event near you.
In addition to being available in stores, you can also meet our most loved gowns (plus our oh-so-stunning Spring '20 Collection styles) at select Pop-In Events near you!
Want to share your love story?
SHARE YOUR REAL WEDDING HERE
Photography: @torimconner
Photography: @brandontaylor23
100 miles
  • 25 miles
  • 50 miles
  • 100 miles
  • 250 miles

{{ mC.quantity }} Item Items Added to Your Bag

{{ mC.productData.brand }}
{{ mC.productData.name }}
ColorSizeLengthQty: {{ o.value }}
View BagCheckout