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Do you believe in love at first sight?
Meet your Willowby match at a store near you!
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SHOP OUR SISTER BRAND
Looking for THE dress for every kind of celebration? By Watters has a gorgeous gown just for you.
PERFECT IN PLUS
Our super-flattering gowns are made for women of all shapes and sizes. Select styles available in sizes 00-24w.
Perfectly dreamy with all of the romantic vibes you’ve had your heart set on, our newest collection of gowns will have you swimming in the stars and dancing till dawn.
Perfectly dreamy with all of the romantic vibes you’ve had your heart set on, our newest collection of gowns will have you swimming in the stars and dancing till dawn.
THE ULTIMATE
Bridal Appointment Checklist
Who doesn't love an easy shopping experience? Follow our checklist to ensure you'll have everything you need for a stress-fee (and fabulous) bridal appointment.
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With adventurous silhouettes, bold lace and beading that shimmers like raindrops, Willowby gowns were made for the bride who is wild and free.
willowby’s most loved
TAKE THE ROAD LESS TRAVELED
TAKE THE ROAD LESS TRAVELED
fall '20 collection
We 'stan an easy shopping experience. Follow our checklist to ensure you'll have everything you need for a stress-fee (and fabulous) bridal appointment.
Bridal Appointment Checklist
THE ULTIMATE
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Meet the bride-approved gowns that have swept real-life brides off their feet.
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FALL 2020 COLLECTION
embracing the bold and beautiful
for your soul’s awakening